Retention Engine
Finds the next best non-bonus action for a disappearing player by comparing every option's expected value and cost.
The problem
A player starts disappearing, and the retention team reaches for the easiest lever: another bonus. It works for a day, they redeem it, then vanish again — the operator never learns whether the reward actually changed anything.
What it does
Finds the next best non-bonus action instead of a reflex bonus — product discovery, recognition, a fixed journey friction point, relevant content, or genuinely no action — by comparing every option's expected value and cost for that player.
How it works
[TODO_CONTENT: technical architecture summary for the Retention Engine RFI detail page — not described on the current site]
Who it’s for
Marketing teams
Business value
[TODO_CONTENT: quantified business value / expected outcome for the Retention Engine RFI — not stated on the current site]
Proof-of-concept scope
- -A bounded POC on one retention problem.
Delivery
[TODO_CONTENT: delivery timeline for the Retention Engine RFI — not stated on the current site]
Exclusivity
Global — available exclusively to one operator, worldwide.
Commercial model
Sponsor a bounded POC on one retention problem.